With almost 20 years of experience managing multi-country and local projects, Laine brings with her a proven operational background encompassing client services, project management, quality assurance and research team coordination.

Laine began her market research career at Millward Brown (then YCHW) in Sydney. Over the years she has worked with a group of companies, evolving from CM Research, NFO, then to TNS where she formed part of the development team managing the launch of their online research services and sample management. In her capacity as International Account Director, Laine lead a major multi-country study for Universal McCann, which successfully transitioned a traditional telephone based recruitment and mailout methodology to online sampling and completion.

Recently Laine has specialised in pharmaceutical research with CSD Australia, where she managed the growth of online research panels for health care. Whilst possessing a strong local focus, her background in multi-country coordination and project management saw the successful launch of new global initiatives for implementation in the Australian research market.

With a genuine interest and dedication to the continued development of online research methodologies, Laine is delighted to join the rapidly expanding i-Link team and build on their success in offering proprietary developed, quality assured online research services and technologies to our clients.